Tebo & SemSeye Announce Partnership Tebo & Technology Start-up SemSeye Are Bringing IoT Solution to Retail Store

Ever wished there was a way to know how many people looked at a particular merchandise display, or if customers were more likely to shop on a Tuesday or a Wednesday, a cloudy day or a sunny one? SemSeye, a sophisticated footfall analytic solution, answers those questions and more. SemSeye is the first “People Traffic Management” lnternet of Things solution from SEMS Technologies, a Lithuanian developer of intelligent embedded systems. Tebo Store Fixtures, always on the vanguard of retail technology, recently announced a partnership with SemSeye to bring the beacon system to its ever-expanding roster of clients.

How it Works

Smart sensors for counting footfall, a cloud server, and big data analytics power the SemSeye system, which has been praised as the “Google Analytics for retailers and shopping malls.” The discrete, GPS-enabled sensors, known as beacons, communicate real-time information on the performance of store zones, give comparisons between retail locations, and illustrate the impact of factors such as weather on consumer behavior.

SemSeye & Tebo Store Fixtures

When combined with Tebo Store Fixtures’ expert display and design solutions, SemSeye is a powerful tool for understanding the relationship between product performance, store design, and consumer behavior. Its data driven approach empowers business operations, business development, and marketing departments to make quick, revenue-driving decisions.

A Leader in IoT Innovation

SemSeye was selected as a 2015 finalist for European start-up incubation program Challenge Up!. Judges from Intel, Cisco, and Deutsche Telekom chose SemSeye for its potential to bring IoT services and solutions to market. At the Dublin Croke Park Sports stadium, SemSeye and Intel are working together to monitor visitor flows. SemSeye has also been installed in Deutsche Telekom stores in Romania and Poland. And in February 2016, Google selected SemSeye to be a beacon manufacturer.

Bringing SemSeye to Your Store

Despite its advanced operating system, SemSeye is easy to install and use. Tebo Store Fixtures can retrofit your existing store design to seamlessly integrate the SemSeye devices with merchandise, displays, and fixtures. Once the smart-sensor beacon devices are connected to the SemSeye software, business owners can begin collecting data based on customer traffic. SemSeye’s customizable software makes it easy to read this data and understand what’s important to customers. Knowing what types of displays shoppers are attracted to and what factors affect their shopping habits, retailers can quickly make smart decisions that optimize store space and lead to increased sales.

Bringing SemSeye to Your Store

Despite its advanced operating system, SemSeye is easy to install and use. Tebo Store Fixtures can retrofit your existing store design to seamlessly integrate the SemSeye devices with merchandise, displays, and fixtures. Once the smart-sensor beacon devices are connected to the SemSeye software, business owners can begin collecting data based on customer traffic. SemSeye’s customizable software makes it easy to read this data and understand what’s important to customers. Knowing what types of displays shoppers are attracted to and what factors affect their shopping habits, retailers can quickly make smart decisions that optimize store space and lead to increased sales.